Small Changes, Big Impact!
At CHOOSE!, we’ve always believed that sustainability isn’t just about products – it’s about people, purpose, and progress.
Every time a guest brushes their teeth, washes their hands, or opens a small amenity in their hotel room, there’s a quiet opportunity to make a difference. A chance to show that caring for the planet can be part of everyday comfort.
And that’s exactly what we set out to do together with Corendon Mangrove Beach Resort in Curaçao.
40,000+ Plastic Items Replaced – and Thousands of Guests Inspired
In partnership with Corendon Hotels & Resorts, we’ve replaced more than 40,000 plastic toothpaste tubes and toothbrushes with sustainable, personalized alternatives.
Each guest who booked premium now receives a bamboo toothbrush engraved with Corendon’s branding, and toothpaste tablets packed in eco-friendly sachets.
It’s a small daily habit that not only reduces single-use plastics – but also inspires travelers to rethink their own routines and discover that sustainability can start with something as simple as brushing your teeth.
Together, we’re showing that responsible hospitality isn’t just good for the planet – it’s something guests actually feel and remember.
Designed for Impact – Both Environmental and Social
At CHOOSE!, we believe sustainability should look good, feel good, and do good.
That’s why our impact goes far beyond materials.
Social Impact:
All our products are packed and organized in Almelo, the Netherlands, through a social workshop that creates meaningful employment for people with disabilities or limited access to the job market.
Every order directly contributes to social inclusion – turning a simple toothbrush into a story of shared purpose.
Custom & Personalized:
We help our partners bring sustainability to life through custom packaging and product design – adding logos, colors, and personalized details that perfectly align with brand identity. Even for smaller orders.
Design Support:
Our in-house design team helps create the perfect packaging concept for your company – transforming sustainable products into premium, on-brand experiences that guests will remember.
Inspiring Change Together
The beauty of partnerships like Corendon’s is that they reach far beyond a single resort.
Every guest interaction becomes a moment of education – a gentle reminder that small actions matter.
When travelers try out our toothpaste tablets packed in a paper sachet instead of toothpaste out of plastic tube, they don’t just experience a product. They see a value.
And many take that inspiration home.
That’s how change spreads – one smile, one stay, one story at a time.
About CHOOSE!
CHOOSE!™ provides eco-friendly and fully customizable guest amenities for hotels, resorts, and travel-retail environments.
From bamboo toothbrushes and toothpaste tablets to travel kits, razors, and eye masks – our goal is simple:
Better Choices, Cleaner Planet.
Trusted by leading hospitality brands like Schiphol Airport Retail, Selecta, Hilton, Corendon, and Luxairlines, we help brands turn everyday essentials into meaningful impact.
THE PIG Hotels case. Boutique hotel amenities on request
We shared this approach with THE PIG Hotel group. Guests can ask reception for essentials
Eco Friendly Dental Kits for Boutique Hotels.
See how eco friendly dental kits with bamboo toothbrushes and toothpaste tablets upgrade guest service in boutique and 4–5 star hotels.
Social Impact Travel Retail. Eco-Friendly Essentials Packed with Purpose
Turn your forgotten items shelf into a People & Planet shelf with eco-friendly travel essentials, packed in a Dutch social workshop.
Toothpaste Tablets for Hotels. Sustainable Dental Kits That Lift Guest Experience
See how boutique hotels replace plastic toothpaste tubes with toothpaste tablets and eco dental kits to lift guest experience and hit ESG goals.